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Paltschik and Storbacka (1992a, June 15). Monitoring the customer base to achieve profitability. ANA - ESOMAR. Retrieved May 20, 2024, from
https://ana.esomar.org/documents/monitoring-the-customer-base-to-achieve-profitability
Parkyn, R. S. (1992a, June 15). A new approach to measuring the customer's relationship with the brand. ANA - ESOMAR. Retrieved May 20, 2024, from
Standen and Castellani (1992a, June 15). Customer satisfaction management in the banking sector. ANA - ESOMAR. Retrieved May 20, 2024, from
https://ana.esomar.org/documents/customer-satisfaction-management-in-the-banking-sector
McConochie and Peacock (1992a, June 15). Motivating the active-meter panelist. ANA - ESOMAR. Retrieved May 20, 2024, from
https://ana.esomar.org/documents/motivating-the-active-meter-panelist
Blackston, M. (1992a, June 15). Corporations are people too. ANA - ESOMAR. Retrieved May 20, 2024, from
https://ana.esomar.org/documents/corporations-are-people-too
Coutts and Auton (1990a, June 15). Brands across boundaries. ANA - ESOMAR. Retrieved May 20, 2024, from
https://ana.esomar.org/documents/brands-across-boundaries
Steiner and Wolfe (1990a, June 15). Multi-cultural strategic qualitative research. ANA - ESOMAR. Retrieved May 20, 2024, from
https://ana.esomar.org/documents/multi-cultural-strategic-qualitative-research
Faberman, J. (1990a, June 15). Staying in touch. ANA - ESOMAR. Retrieved May 20, 2024, from
https://ana.esomar.org/documents/staying-in-touch
Pogliana and Aisa (1990a, June 15). Marie Claire in Italy. ANA - ESOMAR. Retrieved May 20, 2024, from
https://ana.esomar.org/documents/marie-claire-in-italy